Business Mind

Building a Story Brand: 📚📚📚

Clarify Your Message So Customers Will Listen

by Donald Miller

15 lessons

1. Hero, Not Guide: Position your customer as the hero of their own story, facing a specific challenge with high stakes. Your brand becomes their helpful guide who provides the tools and resources to overcome the obstacle and achieve their desired outcome.

2. Seven Universal Story Points: Master the seven archetypal stages that every compelling story follows: Hero, Villain, Journey, Guide, Mentor, Treasure, and Return. Tailor your messaging and marketing materials to fit this framework to resonate with your audience on a deeper level.

3. Clarify Your Message: Distill your brand's message down to a simple, clear, and instantly understandable "hero on a journey" statement. This becomes your core communication anchor, guiding all your marketing efforts.

4. External Obstacles, Internal Conflicts: Focus on the external obstacles your customer faces, but also address their internal struggles and doubts. Provide emotional reassurance and empower them to overcome their fears and limiting beliefs.

5. Avoid Confusing Jargon: Ditch industry jargon and technical terms. Speak in plain language your customer can easily understand and connect with. Focus on the benefits you offer and how they solve the customer's problem.

6. Make Your Brand the Guide: Position your brand as the trustworthy guide who understands the hero's journey. Demonstrate your expertise and showcase the tools and resources you offer to help customers achieve their desired outcome.

7. Focus on Transformation: Highlight the positive transformation your customer will experience after using your product or service. Emphasize the "after" state they desire, where their problem is solved, and their life is improved.

8. Call to Action is a Bridge: Offer a clear and compelling call to action that acts as a bridge from awareness to engagement. Make it easy for your customer to take the next step, whether it's visiting your website, contacting you for a consultation, or signing up for a free trial.

9. StoryBrand Framework in Everything: Apply the StoryBrand framework across all your communication channels – website, marketing materials, sales pitches, social media. Consistency is key to building a strong brand identity and effectively conveying your message.

10. Keep Practicing and Refining: Mastering StoryBrand takes time and practice. Experiment with different approaches, test your messaging on your target audience, and continuously refine your communication to ensure it resonates and drives results.

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Business Mind

Don’t miss the biggest altcoin surge❗️

Bitcoin is breaking ATH, and the altcoin market is ready to explode. The smart money is already moving.

👉 Join the channel and turn market insights into profit:
https://t.center/+goy9xMjEUX00MWZi

701 viewsFisseha, 13:26

Business Mind

Here are ten highly regarded books about startups that many entrepreneurs find valuable:

1. "The Lean Startup" by Eric Ries - This book introduces the concept of lean methodology and how to efficiently build a startup.

2. "Zero to One" by Peter Thiel - Thiel shares his insights on innovation and building a successful startup that creates something new.

3. "The Startup Owner's Manual" by Steve Blank - A comprehensive guide that provides a step-by-step approach to building a successful startup.

4. "Crossing the Chasm" by Geoffrey A. Moore - This book focuses on marketing technology products and how to transition from early adopters to the mainstream market.

5. "The Hard Thing About Hard Things" by Ben Horowitz - Horowitz shares his experiences and lessons learned from running a startup, including the tough decisions entrepreneurs face.

6. "Start with Why" by Simon Sinek - Sinek emphasizes the importance of understanding your purpose and how it can drive your startup's success.

7. "Rework" by Jason Fried and David Heinemeier Hansson - This book challenges traditional notions of business and offers unconventional wisdom for entrepreneurs.

8. "The Art of Startup Fundraising" by Alejandro Cremades - A guide on how to effectively raise funds for your startup in today's environment.

9. "Good to Great" by Jim Collins - While not exclusively about startups, this book explores what makes companies successful and how they can transition from good to great.

10. "The $100 Startup" by Chris Guillebeau - This book shares stories of entrepreneurs who started with little money and built successful businesses.

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784 viewsAbel, 18:33

Make Time: How to focus on what matters every day
By Jake Knapp
#PRODUCTIVITY #SELFHELP

JOIN US : For your daily dose of Business News and Facts

@Businessminds101

779 viewsAbel, 18:33

Business Mind

Best Business Channels in telegram

1. Business Ideas

2. Business Blogs

3. Business Tips

937 viewsFisseha, 20:57

Business Mind

7 Ways to Build Financial Wealth
(By Robert Kiyosaki)
-
Your financial wealth is your responsibility.

If you desire to be rich, it is one that can be yours if you follow the path laid out below.

1️⃣ Savers Are Losers.

👉🏻 Compounding the problem is that the interest rate paid by most savings accounts trails behind the rate of inflation.

👉🏻 In other words, your money sitting in a bank - while earning interest - is becoming less valuable.

👉🏻 Building real financial wealth begins with educated investing, not with saving money.

2️⃣ Pay Yourself First.

👉🏻 If you use your income to pay for your bills and financial obligations first, you'll end up with nothing short-term or long-term.

👉🏻 In the short-term, you are unable to invest in what will provide escape from living paycheck to paycheck.

👉🏻 In the long-term, you will have nothing to live on during retirement.

👉🏻 Paying yourself first means that when money comes in, you designate a portion of it to purchasing income-producing assets before one cent goes to anyone or anything else.

3️⃣ Expand Your Means.

👉🏻 Just like the riches always concentrate on creating money and you will expand your means.

👉🏻 Create money by purchasing assets that pay for what you want.

4️⃣ Focus on Moving to the Right Side of the CASHFLOW Quadrant.

👉🏻 As shown in the picture below, those who are able to create and maintain wealth are found on the right side of the quadrant.

👉🏻 Regardless of which quadrant you are presently in, becoming rich begins - and ends - with a commitment to take the necessary steps to move and stay on the right side of the quadrant.

👉🏻 Where you are in the CASHFLOW Quadrant today isn't as important as where you focus, because today's focus will create tomorrow's reality.

5️⃣ Pay Taxes Like the Rich.

👉🏻 If you want to become rich, you need to keep more of what you make and pay less in taxes.

👉🏻 Use the tax laws that are already set up to help you keep what is yours - provided that you are making your money from the right side of the CASHFLOW Quadrant.

6️⃣ Mind Your Own Business.

👉🏻 When you forget to mind your own business, you eventually end up owning a job instead of a business.

👉🏻 B's and I's create systems (build automated process for their investing or entrepreneurial pursuits) that can run with or without them.

👉🏻 They think in terms of scalability.

👉🏻 By making processes scalable, exponential growth is only a matter of adding additional resources - namely other people's time and money - instead of longer hours and harder work on your part.

👉🏻 This is what it means to "mind your own business."

7️⃣ Diversify Your Portfolio.

👉🏻 If you only diversify within one asset class, you are exposing yourself completely to the weaknesses of that one asset class.

👉🏻 True diversification comes from investing across different investment vehicles (asset classes) such as real estate, commodities, businesses, and paper assets.

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1.0K viewsAbel, 19:49

Business Mind

1.5K views13:13

Business Mind

Make Time

Make Time

How to focus on what matters every day

"Audio book

2.3K viewsedited 08:44

Business Mind

Make Time: How to focus on what matters every day
By Jake Knapp
#PRODUCTIVITY #SELFHELP

2.2K viewsedited 08:44

Business Mind

The 11 Best productivity books you need read in 2022

➡️Deep Work: Rules for Focused Success in a Distracted World by Cal Newport

➡️The One Thing: The Surprisingly Simple Truth Behind Extraordinary Results by Gary Keller and Jay Papasan

➡️Getting Things Done: The Art of Stress-Free Productivity by David Allen

➡️Essentialism: The Disciplined Pursuit of Less by Greg McKeown

➡️ The 7 Habits of Highly Effective People: Powerful Lessons in Personal Change by Stephen R. Covey

➡️How to Stop Procrastinating: A Simple Guide to Mastering Difficult Tasks and Breaking the Procrastination Habit by S.J. Scott

➡️ Atomic Habits: An Easy & Proven Way to Build Good Habits & Break Bad Ones by James Clear

➡️Eat That Frog!: 21 Great Ways to Stop Procrastinating and Get More Done in Less Time by Brian Tracy

➡️The 4-Hour Workweek Escape 9-5, Live Anywhere and Join the New Rich by Timothy Ferriss

➡️ 168 Hours: You Have More Time Than You Think by Laura Vanderkam

➡️Organize Tomorrow Today: 8 Ways to Retrain Your Mind to Optimize Performance at Work and in Life by Dr. Jason Selk and Tom Bartow

2.5K viewsedited 13:18

Business Mind

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09:34

Business Mind

Top 10 key lessons from Steve Siebold’s book,

"How Rich People Think" 📚📚📚

explores the mindset and thought patterns that contribute to financial success.

1. Wealth Begins in the Mind: The book emphasizes that building wealth starts with cultivating the right mindset. How you think about money and success greatly influences your financial outcomes.

2. Focus on Opportunities, Not Obstacles: Wealthy individuals tend to view challenges as opportunities rather than obstacles. They look for solutions and ways to capitalize on situations, fostering a proactive mindset.

3. Invest in Education and Self-Improvement: Continuous learning is a common trait among the wealthy. They invest in education, acquiring knowledge and skills that contribute to their success.

4. Take Calculated Risks: Successful people take calculated risks and understand that significant rewards often come with a level of risk. They assess opportunities carefully and make informed decisions.

5. Value Time: Time is considered a valuable resource. Wealthy individuals are often efficient with their time, focusing on high-impact activities and avoiding time-wasting behaviors.

6. Multiple Income Streams: Building wealth often involves creating multiple streams of income. Wealthy individuals diversify their sources of revenue to increase financial stability.

7. Focus on Long-Term Goals: The wealthy tend to have a long-term perspective. They set ambitious, measurable goals and work steadily toward them, understanding that success is a marathon, not a sprint.

8. Embrace Change: Successful people are adaptable and embrace change. They recognize that the business landscape is dynamic, and staying ahead often involves adapting to new technologies and trends.

9. Think Big: Wealthy individuals think big and set audacious goals. They aim for significant achievements and are not afraid to dream on a grand scale.

10. Take Responsibility for Financial Outcomes: The book stresses the importance of personal responsibility. Wealthy individuals understand that they are in control of their financial destiny and take ownership of their decisions.

2.3K viewsedited 08:14