I often come across the video advertisements of some educational centers whose members usually wear the traditional headwear and even a flag on their shoulders, but advertise their business. What the hell man? Where is the correlation between the patriotic image and the self-interest of your business?
This is called "wrapping oneself in the flag" which means using patriotism to manipulate others.
Even pubgers are wrapping themselves in the flag that as if they were committed to raise the reputation and a national flag of the country by playing pubg. This one cracks me up.